Mad-Sus-Jam ’12

I participated in the Global Sustainability Jam at Soulsight.

We started to work from the initial concept “heart beats” which led us to emotions, then we developed a theme based on the failure feeling and what to do to make people feel better about it.

Secret Theme Video used to open the Global Sustainability Jam 2012 from GlobalSustainabilityJam on Vimeo.




We called it “Fail to Succeed”: it was about making people realize that there is nothing wrong with failing because the most important thing is trying and people around them can learn of ┬áthese experiences.